ohhh.. Comic Con... It's in the bag...
Jul. 14th, 2008 01:00 pmOn lunch break and just saw THIS linked in my Google Alerts: Comic Con turning away some TV Co's. Some items of note for me:
First and most important:
Does this mean that attendees may get SPN swag this year? *is envious*
Then back to the beginning of the article:
As I'vedroned on commented on in a wise fashion to
fickleone in the past.... YES! Power to the GEEKS and Freaks of the world! The marketing value of us "marginal" folks is starting to be recognized.
Of course the bad side of this is that events such as Comic Con are taken over by TPTB for marketing blitzes.
And then this..
Emphasis above is mine. Sound familiar anyone...namely our army of SPNobsessed evangelists?
And then...
I can understand the bypassing the old-time media for bloggers and internet savvy participants. HOWEVER, I OBJECT to the 18- to 34-year-old male bit. Yeah, I know it's likely true--but I always feel so left out. I listen to tech podcasts all the time for example, and whenever they comment on their listenership, they always say they have little to no female listeners. And I'm sitting there, Horshack-style, waving my hand saying "YES you DO!"
Hmmm... and then onto Kripke, Sera, and Singer and the SPN Panel...
So will they or will they not be showing part of S4 premier? Not sure I really want them too. But S3 gag clip would be cool.
And more in another post about a new obsession that kept me up til 1am last night and *gasp* it was NOT SPN!
First and most important:
Comic-Con attendees crave “exclusive” items. In Warner Bros.' case, last year, it gave out 75,000 collectors' bags for The CW's Smallville that caused a frisson. This year, it will offer different ones each day for four separate series.
Does this mean that attendees may get SPN swag this year? *is envious*
Then back to the beginning of the article:
When Comic-Con began 38 years ago in San Diego, it was just a small show for comic book collectors and science-fiction freaks. By last year, it attracted a crowd of 125,000, including enough TV networks and producers that now the show's organizers, fearful that Comic-Con will lose its original flavor, are deliberately limiting the number of TV-related companies they'll allow to attend. They've also refused to give several networks and studios bigger booths.
As I've
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Of course the bad side of this is that events such as Comic Con are taken over by TPTB for marketing blitzes.
And then this..
Some 3,000 members of the press attend, skewing heavily toward fan sites and bloggers, who can create a snowball of interest on the speed-of-light Internet.
“Word-of-mouth is not friend-to-friend now,” said Lisa Gregorian, who heads television marketing at Warner Bros. “The world has changed so dramatically because of technology that it's one-to-many.”
Networks and studios said the attendees are passionate fans and tastemakers, and if they come away appreciating a new series or further inspired by an established one, they will become evangelists for it.
Emphasis above is mine. Sound familiar anyone...namely our army of SPN
And then...
Comic-Con, in some ways, had become the platform of choice to bypass the journalistic gatekeepers and go directly to the 18- to 34-year-old males who attend the booming event en masse. Considering that many TCA critics work for newspapers where the median age of readers is over 50, it's easy to understand McPherson's reluctance -- and Comic-Con's appeal.
I can understand the bypassing the old-time media for bloggers and internet savvy participants. HOWEVER, I OBJECT to the 18- to 34-year-old male bit. Yeah, I know it's likely true--but I always feel so left out. I listen to tech podcasts all the time for example, and whenever they comment on their listenership, they always say they have little to no female listeners. And I'm sitting there, Horshack-style, waving my hand saying "YES you DO!"
Hmmm... and then onto Kripke, Sera, and Singer and the SPN Panel...
Exclusive clips also create a thrill, so much so that Sera Gamble, executive story editor for The CW's Supernatural, recently overheard executive producers Eric Kripke and Robert Singer debate what to show at their panel. Kripke argued hard for the first 10 minutes of this fall's season four to please the fans. “They deserve it,” he said. But Singer nixed the idea partly because “10 minutes later, everyone on planet Earth will know about it” via the blogosphere.
So will they or will they not be showing part of S4 premier? Not sure I really want them too. But S3 gag clip would be cool.
And more in another post about a new obsession that kept me up til 1am last night and *gasp* it was NOT SPN!